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Creative Nomads
Brand strategy

A brand that stands in the lineup without trying.

If a stranger can not pick you out of a lineup of five competitors in three seconds, your brand is not done. We build identity systems that read as yours immediately and hold up under pressure.

Self-scoring tool, free. Or a one-page expert audit in five business days.

The short version
  1. Positioning, identity, and voice, $12,000 to $25,000 standalone.
  2. Brand plus a templated build runs $25,000 to $35,000.
  3. The work that makes every later design decision faster.
Built for
  • Nonprofits & missions
  • Personal brands
  • Local services
What clients say

Guided teams, in their own words.

  • 5.0 / 5 on Google

    I would highly recommend Creative Nomads. They were always super responsive and took my suggestions and feedback to heart. I LOVE the logo they created for my clothing brand Brit Schmit!

    Brit Schmit
  • 5.0 / 5 on Google

    Jason and his team are wonderful to work with. They built a beautiful website for our non-profit organization and made it super easy to edit and update. They are always quick to respond, helping troubleshoot or give a quick tutorial. We would recommend them to anyone!

    Alyssa Womack
  • 5.0 / 5 on Google

    We could not be happier with how well both our rebrand and website launch went. Jason and his team took us from the 90's into 2021! Smooth process throughout and great communication. Free Tip = Jason really likes good coffee ;)

    L.E. Klein

Read all reviews

How we do this differently

The Creative Nomads approach.

  1. 01

    Wedge first.

    Three competitors deep in research before we sketch a logo. The wedge has to be real before the design can carry it.

  2. 02

    Distinctive, not decorative.

    Brand assets earn their place by being recognizable. Not by being on-trend.

  3. 03

    Built for everyday use.

    A brand that only works in the deck does not work. We design for the everyday social post, not just the launch event.

  4. 04

    Documented for handoff.

    Your team has to be able to ship on-brand without us. Guidelines, templates, working examples.

Pricing

Published tiers. No coyness.

Brand strategy is rarely standalone. Most engagements bundle it with a web build where the brand will live first.

  1. Brand strategy standalone
    $12,000 – $25,000

    Positioning, identity, voice. Delivered as a system, not a deliverable list.

  2. Brand + templated build Recommended
    $25,000 – $35,000

    Brand strategy plus the site that launches it.

  3. Full custom + brand + strategy
    $45,000+

    The deepest engagement. Everything aligned end to end.

Pricing is what it costs, not what we hope you’ll spend. Phased delivery is available for nonprofit budgets, we phase scope, not price.

What you get

Real outputs. Not a capability list.

Positioning + brand strategy

The audience, the wedge, the promise. Documented and defensible.

Logo + identity system

Primary mark, alternate lockups, the rules for how it appears.

Color, type, motion

Tokens your team can actually use across every tool. Not a 60-page PDF nobody opens.

Voice and tone

The language of the brand. Examples, sentence patterns, what to write and what to refuse.

Brand guidelines

Compact reference document. Built to be referenced, not archived.

Common questions

Asked before they hire us.

  • How much does brand strategy cost?

    Standalone brand strategy runs $12,000 to $25,000: positioning, identity system, and voice. Bundled with a templated build it runs $25,000 to $35,000, which is usually the better value because the brand launches somewhere real.

  • Can you just design a logo?

    We can, but we will push back first. A logo without positioning underneath is decoration. The engagements that hold up start with the wedge: the one true thing competitors cannot say honestly. The mark comes after.

  • How long does a brand engagement take?

    Six to ten weeks for a full identity system, depending on stakeholder count and how much research the category needs. We are three competitors deep before we sketch anything.

  • Rebrand or refresh, how do I know which I need?

    If the positioning is right and the visuals are dated, that is a refresh. If a stranger cannot pick you out of a lineup of five competitors, or the audience you serve has changed, that is a rebrand. The free Digital Legitimacy Score is a fast way to see which side you are on.

The next move

Start with your score.

The Digital Legitimacy Score takes about three minutes. You'll see exactly where brand strategy would lift your numbers and where it would be wasted on you. No pitch attached.